Every company has 4 critical business decisions they must get right to grow well.
| People It’s about Engagement Are your employees engaged in the business and would you enthusiastically “rehire” all of them? |   |
| Strategy It’s about Revenue & Growth Can you state your company’s strategy simply – and is it driving predictable, sustainable growth in revenue and gross margins? |   |
| Execution It’s about Profit & Time Are all processes running without drama and driving net profitability? |   |
| Cash It’s about Oxygen & Options Do you have 2 – 3x operating expenses in cash to fuel the growth of your business? |   |